A rising gold football-shaped trophy will be the prize for the national champion in the new College Football Playoff.

College Football Playoff executive director Bill Hancock unveiled the more than 2-foot-high trophy Monday. Made from 24-karat gold, bronze and stainless steel, the bottom of the trophy is shaped like a football and rises to form an actual-sized ball at the top.

Hancock says the more than 2-foot trophy, which weighs about 35 pounds, is designed to be hoisted from its foot-high base. Hancock took a selfie with the trophy, but says the first hoisting will be reserved for the winner of the first national championship game Jan. 12 in Arlington, Texas.

When addressing the cost of the trophy, Hancock called it a "priceless one-of-a-kind piece of art."

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